7 active benefits
1×
Single-use voucher
Vesta — VIP buyer club
The sale ends. The relationship begins.
Vesta is Pavon's white-label VIP club for real-estate buyers — every developer runs its own branded club across all nine stages of the homeownership journey. Exclusive offers, a digital voucher wallet, club events, and a curated directory of trusted Israeli suppliers — with a developer console that governs eligibility, approvals, and the commission on every redemption.
Capabilities
The shift
- 01
- 02
- 03
- 04
Good evening, Maya
Before deliveryMoving-day offers
Kitchen & furniture upgrades
Vesta · Club home
My vouchers
Active · 3₪500 kitchen voucher
VST-8241
Used · 2
Vesta · Wallet
Regba Kitchens
KitchensAhim Movers
MovingVesta · Suppliers
Members
Activated
Claimed
Purchased
Monthly GMV
₪1.2MVesta · Analytics
One stack
One platform. Three surfaces.
Member club
The buyer's branded home — benefits, wallet, events
Supplier portal
Scan, redeem, settle — one screen
Developer console
Customers, offers, segments, analytics
The shift
A one-time sale. Or a ten-year relationship.
Between the contract and the keys, most developers disappear from the buyer's life — and every kitchen, sofa, and moving truck gets bought somewhere else. Vesta keeps your brand present at every stage: exclusive benefits, trusted suppliers, personalized services — and a commission line on purchases that used to walk away.
- A branded club — not a coupon website
- Nine journey stages · lead to long-term resident
- Curated Israeli suppliers · commission on every redemption
- White-label · your brand, your colors, your domain
Capabilities
What Vesta does
Twelve capabilities across the member club, the supplier portal, and the developer console. All shipping today in Vesta — from the buyer's first personalized offer to the commission that settles back to you.
Good evening, Maya
Before deliveryMoving-day offers
Kitchen & furniture upgrades
Vesta · Club home
Club · Home
A branded club home. Personal to every buyer.
Every member lands on a club home that knows who they are — their project, their journey stage, their tier. Sections reorder themselves around the stage: pre-delivery buyers see moving and kitchen offers first, new residents see warranty-era services and community events. It carries the developer's brand, not ours.
- Personal greeting · the buyer's own stage
- Sections reorder by journey stage
- Project-specific benefits surface first
- The developer's brand end to end
- Web and mobile · no app-store install
Regba Kitchens
15% off₪5,000 voucher toward a designed kitchen
Eligibility
Contract signed · GoldVesta · Offers
Offers · Eligibility
Five offer types. One eligibility engine.
Coupon codes, digital vouchers, supplier leads, event registrations, and direct purchase — every offer runs through a server-side eligibility engine with rules over project, journey stage, membership tier, city, and segment. A buyer only ever sees offers they can actually claim; nothing goes live without approval.
- Coupons · vouchers · leads · events · direct purchase
- Eligibility computed server-side
- Rules over project · stage · tier · city · segment
- Buyers only see what they can claim
- Atomic inventory on live purchases
- Approval workflow before anything ships
Vesta · Journey
Journey · 9 stages
Nine stages. From lead to long-term resident.
Vesta models the full homeownership journey — lead, reservation, contract signed, planning and customization, construction, before delivery, delivered, warranty, long-term resident. The club follows the buyer through all of it: the benefits, events, and reminders switch automatically as the stage advances.
Journey stages covered
- Nine stages · lead to long-term resident
- Benefits switch as the stage advances
- Stages assigned in the developer console
- Pre-delivery and expiry reminders built in
- The relationship outlives the handover
Silver
Gold
Your tierPlatinum
Vesta · Tiers
Membership · Tiers
Silver, Gold, Platinum. Real exclusivity.
Membership tiers gate what a member sees and claims — a Platinum penthouse buyer gets offers a Silver member never will. Tiers assign per buyer or per segment from the console, and every offer's eligibility rules can require one. That's what makes the club feel VIP instead of generic.
- Silver · Gold · Platinum out of the box
- Offers gate by tier — real exclusivity
- Assign per buyer or per segment
- VIP buyers see VIP-only benefits
- Tier shown on the member's club card
My vouchers
Active · 3₪500 kitchen voucher
VST-8241
Used · 2
Vesta · Wallet
Wallet · Vouchers
A digital wallet. Single-use QR vouchers.
Claimed benefits land in the member's digital wallet as single-use QR vouchers — with a manual code fallback for when a camera won't cooperate. Active and used vouchers stay grouped and legible, expiry reminders fire automatically, and every redemption is logged. No printouts, no codes lost in email threads.
- Single-use QR per voucher
- Manual code fallback · always redeemable
- Active and used vouchers · grouped
- Voucher-expiry reminders · automatic
- Claim in the club · redeem at the supplier
- Every redemption logged to the audit trail
Kitchen design evening
Thu · 19:30Seats
Vesta · Events
Club · Events
Club events. Capacity and registration built in.
Design evenings, handover parties, community meetups — events publish to the club with capacity limits and one-tap registration. Target them by project, stage, or tier like any other offer, and watch registrations fill in the console in real time. The club becomes a place, not just a feed.
- Capacity and registration built in
- One-tap register from the club home
- Target by project · stage · tier
- Registration counts live in the console
- Design evenings · handover parties · community
Regba Kitchens
KitchensAhim Movers
MovingVesta · Suppliers
Directory · Suppliers
Curated suppliers. Brands your buyers know.
Not an open marketplace — a curated directory of real Israeli brands across kitchens, furniture, appliances, moving, and insurance. Buyers browse trusted suppliers matched to their stage; suppliers get qualified leads from people who just bought an apartment; and every referred purchase carries a commission back to the developer.
- Curated · not an open marketplace
- Kitchens · furniture · appliances · moving · insurance
- Real Israeli brands your buyers trust
- Supplier leads flow through the club
- Commission on every referred purchase
Supplier scan
Vesta · Redemption
Supplier portal · Scan
Scan. Redeem. Exactly once.
Suppliers get their own portal: point a phone at the member's QR, the server verifies the voucher in real time, and it's redeemed — exactly once. A second scan is blocked cold. Settlement and the developer's commission compute automatically on the transaction. No terminals, no training, no disputes.
Duplicate redemptions possible
- Supplier portal · scan and done
- QR verified server-side in real time
- Duplicate redemption blocked · exactly once
- Manual code entry as a fallback
- Settlement and commission computed automatically
Project = Marina Towers
Stage = Before delivery
Tier = Gold
128 members
LiveVesta · Segments
Targeting · Segments
Dynamic segments. With a live member count.
Build rule-based segments over project, journey stage, tier, and city — and watch the member count update live as you stack conditions. Segments maintain themselves: when a buyer's stage advances, they move automatically. One segment then drives offers, events, and automations everywhere.
- Rules over project · stage · tier · city
- Live member count as you build
- Segments update themselves — no lists to maintain
- Drive offers, events, and automations
- Combine rules with and / or logic
- Define once · reuse everywhere
Customers
CSV importMaya Aharoni
Before deliveryDaniel Peretz
ConstructionNoa Levi
DeliveredVesta · Console
Console · Operations
One console. The whole club under control.
The developer console runs the operation: import thousands of buyers by CSV and assign journey stage and tier in bulk; model the portfolio as projects → buildings → units; approve every offer before it ships; issue refunds; and trace every action in a full audit log. Built for a marketing team, not an IT department.
- CSV import · thousands of buyers in minutes
- Assign journey stage and tier per buyer
- Projects → buildings → units hierarchy
- Offer approval workflow · nothing ships unreviewed
- Refunds handled inside the console
- Full audit log on every action
Members
Activated
Claimed
Purchased
Monthly GMV
₪1.2MVesta · Analytics
Analytics · GMV
Activation, claims, purchases, GMV. Live.
The analytics board answers the questions that matter: who activated, what gets claimed, what converts to a purchase, and how much GMV — and commission — the club generated this month. A full conversion funnel from member to purchase, broken down per project and per segment.
Member activation
- Activation rate · who actually joined
- Claims and redemptions per offer
- GMV and commission revenue · live
- Conversion funnel · member to purchase
- Per-project and per-segment breakdowns
Marina Club
Aviv Living
Vesta · White-label
Branding · White-label
Your logo. Your colors. Your domain.
Vesta is truly white-label and multi-tenant: each developer's logo and brand colors inject as CSS variables — real theming, not a logo swap — on the developer's own custom domain, with every tenant fully isolated. Your buyers see your brand. They never see ours.
- Your logo · your brand colors
- Colors injected as CSS variables — real theming
- Custom domain per developer
- Multi-tenant · every developer fully isolated
- Buyers see your brand · never ours
Why Vesta
Not a coupon website. A revenue line after the signature.
Benefit platforms blast the same generic coupons at everyone. Vesta is built around the homeownership journey — offers gate by project, stage, and tier; redemptions settle with commission back to the developer; and the whole club wears your brand end to end. The one-time sale becomes an ongoing branded relationship.
- Stage-aware · nine journey stages, not one blast list
- Server-side eligibility · project, stage, tier, city, segment
- Live ILS payments · settlement and commission computed
- White-label · your logo, colors, and domain
Everything connects
Axiom opens the conversation. Vesta owns life after the keys.
Ready to launch your club?
Let Vesta show you the journey after the signature.
30 minutes with a Pavon expert — see a live branded club, the developer console, and the commission math on your own numbers.